Guerrilla Promotions - Inexpensive and creative
marketing approaches work well on the local level for small
business. I find Guerrilla marketing to be incredibly
fun and it works.
Branding - I enjoy the creative processes
involved in developing a brand and developing a branding
strategy to be invigorating.
Electronic Marketing - Technologies such as the
Internet and multimedia have opened up new avenues for
marketing products and services. I delve into as much
new material regarding electronic marketing as I can get my